Q8Ba7th Official Blog

Q8Showroom.com is another new emerging car classified ads site, but is quickly rising in popularity. Currently ranked at 99,358, as opposed to famous Q8Car.com on 10,929. Big difference alright, but Q8Showroom is just getting started. A look at the graph below should give a better idea about how the status is right now, and keep in mind the time in market difference between the two:

Many other car ad sites have come up. Why did that one emerge? The answer is in the backing company, Future Technology (I could be wrong here. Read comments). This company’s been pushing real hard into the online business in Kuwait, seeing the potential behind it. Looking at the Company Info, it seems they are also the owners of Q8CV, the #1 place now for job postings in Kuwait, after it was nothing 1 year back. Being a big company, they can invest, they have links, and they can quickly convince companies into joining the new service.

But enough about that, the site allow users to post their car ads under 3 different categories:

• Express: 4 car pictures, show until sold for 5 KD
• Special: 9 car pictures, show until sold, 1 month feature on main page, submit to more than 50 Kuawiti sites for 35 KD. No details on which sites and how.
• Super: Same as Special, in addition to your own custom ad page for 50 KD.

I think most people would go for the Express, which is a fair amount for lifetime advertising. It’s good compared to others who charge the same price for 1 month of posting. But truth is, you are only selling one car, and for a site like Q8Car, usually if your car is wanted, it will get sold in less than a month and you won’t be needing that extra period anyways. A bad side of lifetime ad also is, most people are lazy and may not care to remove their ads. So the old cars may get left there for long time. I think the only motive to remove the car is to avoid intensive amount of calls from potential buyers. For the lowest 5 KD ad also, you get to post 4 pictures of you car, compared to one only in Q8Car. 10 KD is the price of 4 pictures of your car at Q8Car. While Q8Car might look at it as an added advantage to the advertiser and must be charged for, another way to look at it is what value am I giving to the end user. If I can make the buyers happier when browsing, at the expense of only 3 more photos, why not?

Providing multiple photos per car, and lots and lots of additional information, in an easy to include way, like does it have CD, phone, TV and more, all as checkbox options, makes it very useful for buyers. The site also offers it’s ads as RSS feeds and widgets to import to different sites, giving the ad more exposure. Sadly, they don’t give a reason for people to embed their widget into their sites. No financial reward or anything. The site also loads much faster than Q8Car, which has become condensed with heavy ads and is very difficult to browse.

Some of the things I didn’t like about the Q8Showroom is, their side indentation. The site is only taking the right side of the screen, leaving the rest of the area empty and useless. Centralized view of the site would have been better at least. The other bad thing is posting the car ad. I couldn’t find information about how payment is made, all they said is it only takes few minutes and simple steps. So I just filled up some junk data and clicked next, expecting to reach a payment page or something, but what I got was a message saying I will be contacted shortly. Now that’s not convenient or few minutes and steps. It’s kind of misleading information until you hit the submit button.

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