eWaseet – Search and post ads online
Waseet newspaper is the most popular ad newspaper in Kuwait, and probably the gulf as well. It has also publications in other Arab countries like Egypt. Posting your small ad there to sell a car, PC or anything else will get you large exposure. But for me, there was a bit of a problem. I tend to find it tiring to go through all those small ads, and there is a big chance I could miss the ones I want. Last year, Waseet have made a very smart move with their revamped eWaseet site. Quick loading, organized, split into categories, and include the thousands of ads that are in the weekly Waseet newspaper. Gives you everything you need and more. You can chose what you want very easily. For example, you can select real estate, lands, for sale, and specify the area. There you got it. The load and search time of the site is very good, unlike many others that crash for simple queries you make, or simply return no results always. You can also select your version of Waseet from 9 different countries.
Registration to the site is also possible, and upon authentication, and if you go an extra step to authenticate your mobile number by filling the 5 digits code you received on your mobile, you will get an extra set of useful services if you are a regular user of that service:
- Add Pages to your Favorites for future reference.
- Weekly eMail newsletters (OK, we already get lots of junk maybe)
- Ability to post your ads online and pay via credit card. See Thumbnail. For each ad type, you get a set of fields to fill up, guiding you through what you need to put, and making it easier for others to search based on different criteria, like price, area, # rooms for example.
- Get instant Email and SMS notification for your Favorite searches. I love this feature. Rather than having to worry about missing any ads, you resume your normal life until they come and tell you.
What do I still want from the site? Well perhaps against it’s own good, I would love to have an archive of old ads. From their point of view ofcourse, this may slow down new ads and decrease their profit. But if it’s in an archived section that is not directly accessible, it already has the drawback of not being presented in normal search pages. So I am thinking there could be a smart way for doing it. Q8soog is a site that has promised to post the daily newspaper ads online for you to read, but it’s still not fully live. Another service they could offer, that would create customer loyalty and encourage online use of the service is discounted renewal rate. For example, I posted my ad this week for 5 KD but no one called, or I didn’t sell the item yet. Perhaps I won’t feel like posting again in the same source, Waseet in this case. But if they give me special %50 discount for renewing the same ad, well maybe I’ll do it. This will also attract other people to use online ads rather than manual process. This is less headache for Waseet employees in the end. It saves a lot of time as I’ve seen how long those small ads take to finally agree on.
The site also has a survey on most desired type of ads, and surprisingly it’s Jobs. I thought it would be cars or real estate.
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